A Public Relations Firm
P.O. Box 11294 - Marina Del Rey , CA 90295
Phone: 310-305-7888 ~ Fax: 310-306-4205
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Borne Identities delivers high quality and professional public relations services with a personal touch.
Since 1997 we have focused on up-and-coming companies looking to develop the same access to media that is enjoyed by more established organizations. We understand that promoting promoting your own products and services can be daunting in terms of perceived costs, media contacts, creative productions, and release scheduling.
Each of these tasks represent an area of our expert skills that we offer to you in a calm, respectful and effective manner.
Services:
Strategic Media Planning
Seeking media access without first developing a stragegic media plan is like beginning construction on a house without a blueprint... it doesn’t take long to run into trouble.
Borne Indentities offers you guidance in the planning, targeting, budgeting, and implementation of a comprehensive media campaign. After listening to and discussing your needs we will apply our years of experience, research, and relationship development to achieving your goals. Our understanding of current conditions and available information sources are key elements which contribute the creation of an effective media strategy.
If a plan is already in place, we can administer and oversee the day-to-day details of deadline and buy plan management.
Media Access
A Strategic Media Plan requires well-designed press kits and materials which present consistent, perfectly worded information.
Borne Identities works with you to create press releases, feature pitches, and on-line links to generate listings, story coverage, and access to resources for media personnel.
Our constant research and use of updated information provides the media with beneficial and timely access to relevant data regarding your company's events, review coverage, personnel, and schedule changes.
Through our network of contacts in media buying and target assistance, we offer comparable results in placement areas of TV/cable, radio, Internet, and display advertising.
Image Management
Think beyond advertising.
Borne Identities creates possibilities for collaborations, networking, community involvement, and special events.
We provide on-going ideas and implementation of appropriate activities which can ensure that your company maintains a strong public image.
For example, we make sure that there is consistency in all materials that pertain to your company, from logos and signage to marketing and merchandising. Companies that fail to establish and maintain an incisive and consistent public image, become vulnerable targets to competitors.
Branding
Your brand is how you are perceived.
Branding is inevitable simply by virtue of existing and interacting with clients, customers, subscribers, and the business community.
In today's world, how your name manifests in the public's mind is of paramount importance. Entities that successfully project a positive image and consistently receive high marks of quality attract a higher percentage of loyal customers.
Borne Identities will help you find and promote the unique and exceptional aspects of your company, products, and services. We will help you spread a respected familiarity which will enhance the indelible mark of recognition in the mind of the public.
Event Planning
Planning an event to increase awareness of your presence, raise funds, seek out new subscribers or clients can prove to be an excellent way to help your company grow. Involving your employees in the process can be a boost on morale and build team spirit.
Our experience with event planning offers contributions when considering areas of style, design, budgeting, source management, location scouting, promotion, and overall event coordination.
Event Planning
Planning an event to increase awareness of your presence, raise funds, seek out new subscribers or clients can prove to be an excellent way to help your company grow. Involving your employees in the process can be a boost on morale and build team spirit.
Our experience with event planning offers contributions when considering areas of style, design, budgeting, source management, location scouting, promotion, and overall event coordination.
Our approach is that of hardworking members of a family business.
This translates to establishing a team-based structure while the development of a strategic plan is on the table. When appropriate, we conduct interviews with, and encourage input from, your company's staff members. It means helping clients understand the significance of communications research and the evolving landscape of media relations. We believe that this methodology leads to better service and overall satisfaction.